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Designed to Sell: Staging

Staging Your Home - The "Designed to Sell" Staging Program

 

Staging is a manner of presenting a home for sale so that it will appeal to the broadest buying audience “setting the stage” so that when the ready, willing & able buyer walks through the door they are hooked!  This process works regardless of price, condition or location of a home. Most buyers will develop an opinion about a house within the first 60 seconds….that really does not give you a lot of time to get your message across quickly. 

 

How I can help you overcome challenges with staging:

 

I address the clutter, décor & personalized items  working together to edit and re-merchandise your home. I have an objective outlook on your home and we change the persepction of your home with my staging skills.  My philosophy is simple - there are no additional costs to you - no rental of furniture, purchasing of accessories - we only use what you currently have in your home.  It is proven that staged homes make for more attractive photos for marketing, enhancing the features of the home, increasing the value through the buyers eyes.  A "Designed to Sell" staged home give your home a competitve edge to your marketing plan.

 

Differences in Decorating & Staging 

 

Decorating and Staging are at odds and at different parts of the spectrum.  Decorating is personal, reflecting your own style and taste. Decorating is functional and practical for your family's everyday living.  Staging is impersonal, objective requiring a trained eye to help the seller see past the memories and refresh the home so a potential buyer doesn't feel like a guest, rather they imagine themselves living in the home.

 

Benefits of Staging – Why Hire Room for Change?

 

The “’Designed to Sell” proven program utilizes the homeowners own furniture, accessories and with the stagers skill and talent we re-merchandise the home to it’s best advantage, spending no money in the process – Making a dramatic impact offering a simple, inexpensive way to bring your house up to date and look it’s best.
Two important aspects of staging are:  1) creating the illusion of space – less is more and 2) neutralization of your home.  Both these aspects work together to please all the senses for potential buyers. While at the same time give you a great head start on packing!

 

BeforeAfter

 

Did you know that...................74% of Canadians state they would remove furniture if they thought it would increase the value of their home

 

Some myths about staging:

 

Staging is not.....decorating, expensive, time consuming, personal style
Staging is......a marketing tool, creates a broad appeal to buyers, objective, an edge over your competition, a tool that will sell your home faster & for top dollar

 

BeforeAfter

 

Staging – Points to Consider:

 

Buyers only know what they see – not the way the home is going to be.

 Less is more – the three most important words in staging – give items and rooms more breathing space – let the light in – reduce the amount of furniture in a room – creating more space and an inviting traffic flow throughout the home .  These are key ingredients to a successful stage!

 

Downloads

 

Download my Home Staging flyer
Download Staging your home for sale